A few short weeks ago, Hyundai celebrated the grand opening of its much-anticipated Metaplant in Bryan County, Georgia. Known officially as Hyundai Motor Group Metaplant America (HMGMA), this highly connected, intelligent manufacturing and assembly plant is a centerpiece of Hyundai’s North American manufacturing strategy and a symbol of the automaker’s nimble approach to assembling its cars and trucks.

Luxury car design, for Swarovski Mobility, is about great collaboration as well as great ideas. There’s a creative buzz that comes from partnering with experts who have synergistic skill sets – car designers, engineers, Tier 1 industry suppliers, and more. Such relationships have led to innovations like the Emotional Cockpit, bringing highly personalized, functional luxury to high-end vehicle interiors and exteriors.There’s more to it than decoration. This is crystal integrated with smart technology to produce a sleekly minimalist aesthetic for a state-of-the-art driving experience. Sustainably produced at Swarovski’s creative base in Austria, it is conscious luxury that’s changing the future of car design.

Twenty-six-year-old Brendan has been a lifelong car enthusiast, an avid driver—and an electric vehicle skeptic. So when a friend invited him along on a thousand-mile road trip in his Tesla Model 3, Brendan was curious but prepared to be underwhelmed.