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Column: GM makes tariffs look survivable — but is it exceptional?

New vehicles displayed for sale at a General Motors Co. Chevrolet dealership in Miami, Florida, US, on Saturday, April 5, 2025. Car buyers have been rushing to US showrooms to lock in deals before potential price hikes, and automakers are bracing for significant potential cost increases and supply-chain turmoil, with some companies planning to temporarily halt production or reduce overtime.
General Motors said tariffs will present $4 billion to $5 billion in cost exposure to the company. It pared back its guidance for the year by about a third, and it still looks to be reasonably profitable at $10 billion or more of “adjusted core profit.” (EVA MARIE UZCATEGUI/BLOOMBERG)
May 02, 2025 12:00 PM